Databox vs Expandi
Databox
- Platform: Business Intelligence & Analytics
- Best For: Data visualization and performance reporting
- Strength: 130+ integrations with no-code metric building
- Users: Not specified
Starting at $159/month
Expandi
- Platform: LinkedIn Automation
- Best For: B2B outbound prospecting and recruiting
- Strength: Smart sequences with multichannel outreach
- Users: Not specified
Starting at $79/month
Table of Contents
At a Glance
Core Functionality
| Feature | Databox | Expandi |
|---|---|---|
| No-code dashboard building | ✓ Drag-and-drop designer with 20+ visualization types and 200+ templates | ✗ Not applicable; focused on outreach automation |
| LinkedIn automation | ✗ No social outreach features | ✓ Up to 300+ weekly connection requests with smart limits |
| Multichannel outreach | ✗ Not applicable | ✓ Combines LinkedIn, email, InMails, and event invites |
| AI-powered insights | ✓ Performance summaries, smart alerts, and anomaly detection | ✗ No AI for analytics; focused on sequence logic |
| Unlimited users | ✓ Included on every plan with granular permissions | ✗ Per-seat pricing; team features in Agency plan |
Integrations & Data Sources
| Feature | Databox | Expandi |
|---|---|---|
| Marketing/Sales tool integrations | ✓ 130+ one-click integrations (e.g., HubSpot, GA4, Facebook Ads) | ✗ Limited; focuses on LinkedIn and email providers |
| Database/Cloud warehouse connections | ✓ No-SQL connections for custom data | ✗ Not applicable |
| Email outreach integration | ✗ Analytics only, no sending | ✓ Connected providers with open/reply tracking |
| Zapier/Make support | ✓ Full support for custom data flows | ✗ Not emphasized |
| Video/GIF personalization | ✗ Not applicable | ✓ Via Sendspark and Hyperize add-ons |
Automation & Sequences
| Feature | Databox | Expandi |
|---|---|---|
| Smart sequences with conditions | ✗ Automated reports and alerts only | ✓ Up to 10 actions and 10 conditions based on behavior |
| Automated reporting | ✓ Email, Slack, mobile with AI summaries | ✓ Campaign performance and SSI tracking |
| Goal tracking and forecasts | ✓ Goals, benchmarks, OKRs, and forecasts | ✗ No performance planning tools |
| A/B testing | ✗ Not applicable | ✓ For campaigns with prioritization |
| Account safety features | ✗ Not applicable | ✓ Dedicated IPs, warm-up, smart limits |
Analytics & Reporting
| Feature | Databox | Expandi |
|---|---|---|
| Custom metrics and datasets | ✓ No-code builder for calculated metrics and data cleaning | ✗ Campaign-specific metrics only |
| Drilldowns and filtering | ✓ Row-level drilldowns and advanced filtering | ✗ Basic campaign stats |
| Anomaly detection | ✓ Smart alerts for spikes/dips | ✗ No predictive analytics |
| White-label reporting | ✗ Automated reports but no white-label | ✓ For agencies with client sharing |
| SSI tracking | ✗ Not applicable | ✓ LinkedIn Social Selling Index monitoring |
Team & Agency Features
| Feature | Databox | Expandi |
|---|---|---|
| Unlimited users and permissions | ✓ Granular spaces and permissions on all plans | ✗ Role-based in Agency plan, per-seat pricing |
| Multiple account management | ✓ Unlimited dashboards for teams/clients | ✓ From single dashboard for LinkedIn accounts |
| White-label capabilities | ✗ No white-label | ✓ Run under your brand for agencies |
| Dedicated support | ✗ Standard support; dedicated in Enterprise | ✓ Customer Success Manager in Agency |
| Onboarding packages | ✓ Guided onboarding in Enterprise | ✓ For agencies and larger teams |
Pricing Comparison
Databox starts at $159/month, scaled by data sources for BI needs, while Expandi starts at $79/month (annual) per seat for LinkedIn automation. Databox's pricing suits data-heavy teams, but can escalate with sources; Expandi offers better entry value for sales-focused users.
Databox
Professional
$159/month
Small teams starting with basic dashboards
- 3 data sources included by default
- Unlimited users on the account
- Unlimited custom and calculated metrics
- Unlimited dashboards for teams or clients
- Reports and performance notifications
- Goal setting and real-time goal tracking
- Spaces to group metrics, dashboards, and reports
- 130+ cloud integrations (e.g., HubSpot, GA4, Facebook Ads)
- Spreadsheet connections via Google Sheets and Excel
- API and SDK access for custom data
Growth
$399/month
Growing teams needing AI and advanced data prep
- Everything in Professional plan
- 3 data sources included by default
- AI performance summaries explaining trends and suggesting next steps
- Datasets for preparing custom tables of raw data
- Advanced filtering on dashboards by dimension
- Row-level drilldowns for dataset-based metrics
- Benchmarks to compare metrics against similar companies
- Smart alerts for unusual spikes or dips in performance
- Database and cloud warehouse connections without SQL
- Dataset integrations with expanded properties and segments
Enterprise
Custom
Large organizations with complex data needs
- All Growth features plus enterprise-level options
- Higher or custom limits on data sources and storage
- Advanced security management and single sign-on (SSO)
- Custom governance and permissions configurations
- Priority support and faster response SLAs
- Guided onboarding packages (e.g., 6 hours of onboarding support)
- Dedicated analyst time (e.g., 2 hours per month) for strategy and setup
- White-label options for agencies and partners
- Scalable infrastructure for large datasets and complex environments
Expandi
Business (Monthly)
$99/month
Solo users or small teams starting outreach
- Cloud-based software with dedicated country-based IP address
- Profile auto warm-up with configurable limits and growth rate
- Smart algorithms for daily outreach limit ranges across actions
- Campaign types that help bypass LinkedIn outreach limits (e.g., Mobile Connector)
- Unlimited number of campaigns with campaign prioritization
- Multichannel outreach combining connection requests, messages, and email follow-ups
- Convenient sequence builder with if/action logic
- Image and GIF personalization available as a paid add-on
- Video personalization via Sendspark integration (paid add-on)
- Detailed step-by-step campaign statistics and centralized dashboard
Business (Annual)
$79/month
Cost-conscious users committing long-term
- All features from Business (Monthly) at a discounted annual rate
- Two months free compared to paying monthly
- Full access to account safety, multichannel outreach, and smart sequences
- Unlimited campaigns and campaign prioritization
- Detailed analytics and centralized reporting dashboard
Agency (10+ Seats, White Label)
Custom
Agencies scaling across clients
- Everything included in the Business plan for all seats
- Flexible roles and permission management for teams and clients
- Centralized campaign management across multiple accounts
- Transparent reports for clients with easy sharing
- Easy template sharing across workspaces and accounts
- Dedicated Customer Success Manager for onboarding and strategy
- Specialized customer support tailored to agencies and larger teams
- Option to use Expandi under your own brand (white labeling)
Feature Deep Dive
Data Integration & Analytics
Databox
Strengths
- 130+ one-click integrations for marketing, sales, finance tools
- No-code metric builder for custom/calculated metrics without SQL
- Datasets for cleaning, merging raw data from multiple sources
- AI-powered summaries, benchmarks, forecasts, and OKR tracking
- Smart alerts for anomaly detection to enable proactive decisions
Workflow
Connect sources → Build metrics/datasets → Design dashboards → Set alerts/reports
Expandi
Strengths
- Seamless LinkedIn and email provider connections
- Detailed campaign metrics including open/reply rates and SSI
- Step-by-step statistics for sequence performance
- Centralized dashboard for multiple accounts
- A/B testing insights for outreach optimization
Workflow
Connect accounts → Build sequences → Launch campaigns → Monitor metrics
Databox dominates in broad data integration and advanced BI analytics, ideal for unifying insights across tools. Expandi provides targeted outreach metrics but lacks depth in general analytics. Choose Databox for comprehensive reporting; Expandi for LinkedIn-specific performance tracking.
Dashboard Building & Outreach Automation
Databox
Strengths
- Drag-and-drop designer with 20+ visualizations and 200+ templates
- Unlimited dashboards with spaces for team/client organization
- Advanced filtering, drilldowns, and goal tracking
- Automated reports via email/Slack/mobile in various formats
Limitations
- Pricing tied to data sources, not outreach
- No automation for social prospecting
Expandi
Strengths
- Smart sequences with 10 actions/conditions for behavior-based flows
- Multichannel mixing LinkedIn messages, emails, InMails
- Unlimited campaigns with prioritization and A/B testing
- Profile warm-up and safety limits to avoid LinkedIn restrictions
Limitations
- No dashboarding for non-outreach data
- Interface complexity for beginners
Databox offers robust, visual dashboarding for data insights, while Expandi automates personalized outreach sequences. Databox suits analytics teams; Expandi excels for sales automation. They complement each other: use Databox to track Expandi's lead metrics.
Team & Agency Collaboration
Databox
Strengths
- Unlimited users with granular permissions and spaces
- Unlimited dashboards for client/team separation
- Enterprise SSO, custom governance, and dedicated analyst time
- Guided onboarding for quick rollout
Workflow
Set permissions → Assign spaces → Share dashboards/reports → Collaborate on metrics
Expandi
Strengths
- Role/permission management in Agency plan
- Multiple account management from one dashboard
- White-label for branding under agency name
- Template sharing across workspaces and clients
Limitations
- Per-seat pricing limits scalability
- No unlimited users
Databox provides superior team scalability with unlimited users, ideal for large orgs. Expandi's agency features focus on white-label outreach management. Databox wins for broad collaboration; Expandi for client-specific prospecting.
Use Case Comparison
Scaling SaaS Company Needing Product/Marketing Insights
Databox 🏆
Excellent
Unified visibility into metrics across tools empowers data-driven decisions without engineering.
Best Plan: Growth ($399/month) for AI and datasets
Score: 10/10
Expandi
Fair
Useful for LinkedIn lead gen but lacks BI depth for product/revenue tracking.
Best Plan: Business Annual ($79/month)
Score: 5/10
Digital Marketing Agency Managing Client Reporting
Databox 🏆
Excellent
Unlimited users/dashboards and integrations streamline multi-client reporting.
Best Plan: Professional ($159/month)
Score: 9/10
Expandi
Good
White-label for client outreach, but limited to LinkedIn.
Best Plan: Agency (Custom)
Score: 7/10
B2B Sales Team Focused on Outbound Prospecting
Databox
Good
Track sales metrics but no direct outreach automation.
Best Plan: Growth ($399/month) for benchmarks
Score: 6/10
Expandi 🏆
Excellent
Multichannel sequences and safety features scale prospecting efficiently.
Best Plan: Business Annual ($79/month)
Score: 10/10
Ecommerce Brand Optimizing Campaigns and LTV
Databox 🏆
Excellent
Integrations with ads/CRM for conversion and channel insights.
Best Plan: Professional ($159/month)
Score: 9/10
Expandi
Poor
LinkedIn focus not ideal for ecommerce customer acquisition.
Best Plan: Not suitable
Score: 3/10
Recruiting Team Sourcing Candidates on LinkedIn
Databox
Fair
Track hiring metrics but no candidate outreach.
Best Plan: Growth ($399/month)
Score: 5/10
Expandi 🏆
Excellent
Smart sequences for personalized candidate engagement.
Best Plan: Agency (Custom) for teams
Score: 10/10
Business Analyst Empowering Non-Technical Teams
Databox 🏆
Excellent
No-code tools and unlimited users enable self-service dashboards.
Best Plan: Professional ($159/month)
Score: 10/10
Expandi
Poor
No analytics empowerment features.
Best Plan: Not suitable
Score: 2/10
Lead Generation Agency Managing Multiple Clients
Databox
Good
Dashboards for lead metrics, but no outreach.
Best Plan: Enterprise (Custom)
Score: 7/10
Expandi 🏆
Excellent
White-label and multi-account for client prospecting.
Best Plan: Agency (Custom)
Score: 10/10
Executives Needing High-Level KPI Views
Databox 🏆
Excellent
Automated summaries and mobile alerts for quick insights.
Best Plan: Growth ($399/month)
Score: 10/10
Expandi
Fair
SSI and campaign overviews, but narrow scope.
Best Plan: Business Annual ($79/month)
Score: 4/10
Founder Relying on Outbound for Business Growth
Databox
Good
Track growth metrics post-outreach.
Best Plan: Professional ($159/month)
Score: 6/10
Expandi 🏆
Excellent
Scalable sequences to triple meetings without safety risks.
Best Plan: Business Annual ($79/month)
Score: 9/10
Non-Technical Teams Handling Data Analysis
Databox 🏆
Excellent
Reduces SQL reliance with datasets and no-code building.
Best Plan: Growth ($399/month)
Score: 10/10
Expandi
Poor
No data analysis tools.
Best Plan: Not suitable
Score: 1/10
Sales Development Rep (SDR) Organization
Databox
Fair
Monitor SDR performance metrics.
Best Plan: Professional ($159/month)
Score: 5/10
Expandi 🏆
Excellent
Behavior-based sequences for efficient prospecting.
Best Plan: Agency (Custom)
Score: 10/10
Talent Acquisition Teams
Databox
Good
Track recruitment KPIs across sources.
Best Plan: Growth ($399/month)
Score: 7/10
Expandi 🏆
Excellent
Automated sourcing from LinkedIn groups/events.
Best Plan: Business Annual ($79/month)
Score: 9/10
Pros and Cons
Databox
Pros
- Unlimited users on every plan, making it easy to roll out across teams and clients
- Extensive library of 130+ integrations covering major marketing, sales, finance, and support tools
- No-code metric builder and datasets reduce reliance on SQL and engineering resources
- Drag-and-drop dashboards and 200+ templates accelerate time-to-value
- AI performance summaries and smart alerts help teams act on insights faster
- Strong support for goals, benchmarks, forecasts, and OKRs
- Automated reporting in multiple formats and channels
Cons
- Pricing is tied to the number of data sources, which can add up for complex stacks
- Some advanced capabilities (e.g., OKRs, advanced security, dedicated analyst) are add-ons or higher-tier features
- Highly specialized or deeply custom analytics may still require traditional BI tools
- 404 pages for some legacy URLs (e.g., /features, /contact) can make navigation slightly confusing
- Learning curve exists for fully leveraging datasets and advanced filtering, especially for non-analysts
Expandi
Pros
- Strong focus on account safety with dedicated IPs, warm-up, and smart limits
- Powerful smart sequences with multiple actions and conditions for behavior-based outreach
- Multichannel campaigns that combine LinkedIn and email in one workflow
- Unlimited campaigns with prioritization and detailed step-by-step statistics
- Robust team features including workspaces, roles, permissions, and white labeling
- Video/GIF personalization integrations for higher engagement
- SSI tracking and A/B testing for optimization
Cons
- Feature-rich interface can feel complex for solo users or beginners
- Pricing is per seat and optimized for heavy outreach, not casual LinkedIn users
- Relies on well-crafted messaging and strategy; poor targeting can still yield weak results
- Paid add-ons required for advanced video and GIF personalization
- Not focused on content creation or post generation, so it may need to be paired with other tools
- Limited scope to LinkedIn/email; no broad analytics
Final Verdict
Databox and Expandi address different challenges: Databox as a no-code BI platform for data unification and insights, and Expandi as a specialized LinkedIn automation tool for lead generation. They aren't direct competitors but can integrate—use Expandi for prospecting and Databox to visualize results.
Select Databox if your focus is on analytics and performance tracking across data sources. Opt for Expandi if LinkedIn lead generation is central to your strategy. For sales orgs, combine them: Expandi for acquisition, Databox for measurement.
Overall Scores
Databox
Lead Generation: 4/10
Value: 7/10
Expandi
Lead Generation: 10/10
Value: 9/10
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